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The Pinterest Smart Search Trick that Every Blogger Needs to Know

If you are sitting around wondering what type of content your audience really wants from you…this blog post is for you!

Don’t you wish that your readers would just tell you what they want…what they really, really, want? ๐Ÿ˜‰ #spicegirlsthrowback

Coming up with fresh content for your blog can be a challenge! Especially if you’ve been blogging for a while and already have lots of content on your site. I’ve had days where I stare at my computer trying to generate new blog ideas and draw a blank.

The Pinterest Smart Search Trick that Every Blogger Needs to Know Click To Tweet

The key to building a long-term and loyal readership is to give your readers content that they connect to. Content that makes them say, “It’s like she wrote that just for me” or “I feel the same way“. If you can get your readers to identify with your writing..then you know you are on the right track. However, finding the content that strikes an exact chord with your readers can be a challenge.

But I’ve got a little trick for you…and I think you are going to love it!

If you use Pinterest at all, I’m sure you are familiar with the search bar and the smart feed that appears underneath it. Well..did you know that those smart feed search topics are based on what Pinterest users are actually searching? Cool right? So you might be wondering…ok, but how can I use that to come up with blog ideas?

Let me show you below!


How to Use Pinterest Smart Feed for Blog Content Ideas


Start by searching for a keyword related to your niche. In the example, above Iย used YardSales.ย In the smart search feed below the search bar, you will notice various topics related to yard sales come up. Now you can use these topics as a starting point to generate blogging topics..but you can even take it one step further…as I’ll show you below.


From the original search, I clicked on Tips and as you can see, now Pinterest has given me a whole bunch of suggestions for exactly what โ€˜kindโ€™ of Yard Sale Tips Pinterest users are looking for. Now from this search alone, I know that Pinterest users are looking for Yard Sale Pricing Tips, Yard Sale Organizational Tips, Yard Sale Display Tricks and it gives me a whole bunch of new blog topic ideas.

Armed with this information you can then create a blogging mind map and content calendar for weeks to come!

So now it’s your turn, take each of your blog’s categories and plug them into the Pinterest Search Feed to find out what kinds of blog posts Pinterest users are searching for related to your niche.



Chrystie is a mom of 3 kids and wife to one. She's sold 4 blogs in the last 10 years and now helps other women start their blogging empire. Her love for really bad reality TV is only trumped by her love for margaritas without salt. Her other addictions include spray painting everything gold and embarrassing her kids at the bus stop. #thatmom

This article has 26 comments

  1. Sarah @ Foxy's Domestic Side

    This is great, I’m going to do this! Thanks! ๐Ÿ™‚

  2. Melissa @ Discobumblebee

    Thank you, this is very helpful. I am just starting out, and trying to build. I still have so much to learn.

  3. Brittany

    This is such a gold mine of possibilities! Thanks for sharing!

  4. Haylee


  5. Haylee


  6. Angela Kim

    Wow that’s a genius idea!

  7. Adree

    Awesome tip thanks for sharing! I had no idea that smart feed was showing what others are searching for! I’m so excited to use this for new post ideas!

  8. Jenni Laplow

    I love this trick! Since learning about it in your Pageviews to Paycheck course I’ve been using it a lot ๐Ÿ™‚

  9. The How-to Guru

    so. stinkin.’ smart. Can’t tell you how much time the Pinterest search and I spend together! Love this so much.

    The How-to Guru

  10. Sarah

    Love this! Thank you!

  11. Justine Guest

    Love it! Such a great idea.

  12. megan

    Such a great reference! I’ve pinned so that I can go back to it when I need!

  13. Cynthia

    Genius tip! I’m a bit *addicted* to Pinterest #theremustbeaclubforthat

  14. Angela

    This is awesome!! I never thought about trying this, but I will be doing it before every post!!

  15. Pattymac

    You are so smart!!! And helpful!! Thank you!!! I appreciate your blog so much.

  16. Ashley @ simmerandsprout

    Fantastic!! I’m doing this ASAP! Such a great way to develop well timed content for the right audience.

  17. Jenna

    Did you ever read something and think to yourself, “How did I not realize this?!” That was me reading this post. So smart!!

  18. Lorin @ My Story Defined

    Thank you for sharing this tip! It’s awesome to see how Pinterest has evolved and turned from a great way to express you personality to being pretty much it’s own search engine. I can’t tell you enough how many times I have struggled with producing content as I have a hard time staying balanced and not being such a perfectionist. I will be sure to check this out.

  19. Cassie

    Thanks for the tip!

  20. Aly

    I was using this for keywords for my descriptions, but now I will also use it for blog post ideas! Awesome tips as usual!!

  21. suzanne

    Ummm, who knew?! Love this tip (duh, I love ALL of your tips)! And the Spice Girls reference? Perfect.

  22. Crystal

    Great Idea! Thank you for sharing, I will definitely be using this.


  24. Alexandra | The Happy Life Formula

    Just came across this on… Pinterest of course! Thanks so much for this post, I am definitely going to use this to inspire some future blog posts!

  25. Brittany Quinn

    Great suggestion on Pinterest for searching for ideas on keywords.

  26. Janette Sullivan

    Simple but effective. What a great tip.
    Many thanks, Chrystie.

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