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Blogging Tips

How to Find Your Most Popular Blog Post in Google Analytics

Want to see which one of your blog posts is the most popular? This blog post is for you!

Confession: I am a numbers junkie, which is why I absolutely love Google Analytics. If you haven’t installed Google analytics yet, head over here and check out this blog post.

Ok, now that you’ve got Google Analytics installed, I want to show you how to find out which of your blog posts is the most popular. This information can be very valuable to you as it will allow you to be very strategic in your content creation and monetization efforts.

Why do I need to know which blog post is the most popular?

Create similar content: Take a look at your top 10 blog posts: Is there a trend? Is there a certain type of content your readers enjoy? Is there a particular category of blog posts that are popular? Once you figure out what your readers like, you should start creating more of that type of content.

Create a content upgrade: Once you’ve determined your most popular post, brainstorm a content upgrade that you could add to the post in order to collect emails. For example, if your most popular post is a recipe, offer a printable version of it or maybe a printable shopping list in exchange for an email address. This is a quick and easy way to build up your subscriber base.

Monetize it: Read through your most popular post and look for opportunities to monetize the content. Is your most popular post the one where you share your nursery re-do? Perfect. Link to the furniture pieces you used in your re-do using affiliate links. Check out this guide to blog monetization if you need help.

Login to your Google Analytics Account & select the date range you’d like to explore

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From the Google Analytics dashboard scroll down and click on “Behavior” on the left-hand side

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Then click on Site Content & All Pages

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This will bring up a list of all of your blog posts in descending order of page views

most-popular-post-in-google-analytics

Now that you’ve found out which of your blog posts is the most popular, please leave a link to it in the comments! I’d love to read & pin it!

most-popular-blogpost

Chrystie is a mom of 3 kids and wife to one. She's sold 4 blogs in the last 10 years and now helps other women start their blogging empire. Her love for really bad reality TV is only trumped by her love for margaritas without salt. Her other addictions include spray painting everything gold and embarrassing her kids at the bus stop. #thatmom

This article has 17 comments

  1. alexandra @ my urban family

    Thanks for the tip! Looks like this one is my most popular so far this year :) http://www.myurbanfamily.com/how-to-survive-feeling-like-youre-stuck/

  2. Terryn

    I checked out my popular posts of 2016 thus far…

    This was one of the very first posts I ever shared and it has proven to be sort of “evergreen” – https://www.faithfamilyandbeef.com/2014/02/recipe-of-the-week-juicy-sirloin-tip-roast.html

    And this one came in second – https://www.faithfamilyandbeef.com/2014/11/sustainable-what-does-that-even-mean.html

  3. Lindsay at Lindsay's Sweet World

    My most popular post was actually the very first blog post I ever did. This last year it’s been viewed over 33k times and it’s still growing thanks to Pinterest!

    http://lindsayssweetworld.blogspot.com/2015/03/olivia-cate-is-one.html

  4. Sarah @ Foxy's Domestic Side

    Just wondering, what is your #3? It just has /…. I have it twice…darn.

  5. Stacy

    Loved this! Alot of Google Analytics mystifies me. I’d love if you share more about which things we should paying most attention to in the dashboard.

    I’m not surprised about my most popluar post since it’s one that has been shared on other sites. Now to start sharing more content on other sites!
    http://www.thepreservesproject.com/lemon-garlic-parmesan-roasted-broccoli/

    Thanks for the tip!

  6. Trish

    Looks like this is my most popular post! Thanks for posting this great information. Google Analytics is one of the things that always makes me sweat when diving in.

    http://jewelsbytrish.com/2015/10/your-outfits-complete-you-when-you-put-on-1-of-these-3-pieces/

  7. Trish

    I am a product based business, so a lot of my most popular pages are the shopping pages. Is there a way to ask Google Analytics to rank just my most popular blog posts? Thanks in advance.

    • Chrystie

      Sure! Click on Behavior->Site Content->Content Drilldown. Then find your blog (/designers-blog) and click on it. It will give you the most popular pages for your blog.

  8. Toni | Small Home Soul

    Thank you for the quick and easy instructions. I’ve look at GA a million times but was drawing a blank. Here’s mine, it was shared by a bigger blogger on her FB page so it’s taken off nicely, now if I could just get more popular posts like this one 😀

    http://www.smallhomesoul.com/mason-jar-utensil-caddy/

    Toni

  9. Betty Linn

    I recently installed the new Google Analytics Counter Tracker plugin on wordpress. It has really helped in tracking down my blog visitors.

  10. Cheryl

    I would think time on page should also be looked at in addition to simply pageviews. A visitor could have found your blog post through a google search, spent two seconds on it after realizing it wasn’t what they wanted and bounced. The longer the time on page, the longer they were engaged, thus the content was of interest.

  11. Madhushalini

    Here only i learned about how will get my website visitor report.

    Thank You Genius :)

  12. Michele @ Thistledown Domestic Creations

    This was a great post! I always wondered how to get to this report. I found your blog through Carly at Mommy on Purpose. I’m so glad I did! This was one of my first few posts. Very interesting. Thank you!

    http://www.thistledowndomesticcreations.com/love-chalk-paint/

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